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Fixando (Virtando)

Product Manager

Relaunched the Virtando automotive classifieds site as a small rollout and ran product-market-fit tests in Spain.

Highlights

  • Relaunched Virtando with a remote development team in India, as a small rollout to test traction.
  • Ran product-market-fit testing in the Spanish market to inform a go/no-go investment decision.

Context

A relaunch designed to answer one question cheaply: was there enough traction to justify investment?

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